The company has taken their usual yellow racks and white cabs on their TMAs and painted them pink.

Breast cancer is one of the leading health issues for women in the United States. In fact 1 in 8 women will be diagnosed with it in their lifetime. Currently, there is no cure for this life altering disease?

Royal Truck and Equipment has decided to be a part of the mission to help raise awareness for breast cancer by working with The National Breast Cancer Foundation (NBCF). The company has taken their usual yellow racks and white cabs on their TMAs and painted them pink. For every pink TMA purchased, a portion of the proceeds will go to the NBCF.

Click on the video below introducing their new breast cancer truck.

NBCF's goal is to provide help and inspire hope to those affected by breast cancer through early detection, education, and support services If you'd like to be a part of this mission, you can preorder one of our breast cancer trucks on the Royal website today.

This story also appears on Truck and Trailer Guide.

Today's top stories

Depreciation Bonus Begins Phase-Out

California's I-80 Pavement Rehab Project Moving Along

VIDEO: Vermeer Unveils D24 Horizontal Directional Drill, Marking New Era in Utility Installation

ConExpo-Con/AGG Releases Essential Guide for Hiring, Retaining Top Construction Talent

Ole Miss Progressing Toward Construction of $125M Accountancy School

Boston, MBTA Officials Reveal New Designs for Future Blue Hill Avenue Transit Project

National Attachments Celebrates Its 35th Anniversary

CEG Speaks With New President of Chadwick-BaRoss, Thompson Equipment