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AEM's Manufacturing Express visited Wacker Neuson in Wisconsin, celebrating U.S. equipment manufacturing. Wacker Neuson plans to expand production of excavators in the U.S. to meet growing demand for American-made products.
Wed October 23, 2024 - National Edition #22
The Association of Equipment Manufacturers' (AEM) Manufacturing Express paid a visit to Wacker Neuson America Corporation in Menomonee Falls, Wis., on Oct. 15. AEM has been touring the country since July 1 to "tell the story of the U.S. equipment manufacturing industry and celebrate the 2.3 million men and women who help build, power and feed the world," according to an AEM press release.
"We appreciate AEM for organizing the ‘Made in America' tour because it's important for us to showcase what we do here for the industry," said Gert Reichetseder, president and CEO of Wacker Neuson America Corporation. "We're very proud to be here in Wisconsin. We have been in the U.S. for almost 70 years, and our company globally celebrated 175 years last year. We are proud to design and build products here for the U.S. market and that's why we're happy to host this event here today."
Those helping celebrate included Reichetseder; Wisconsin's Lt. Gov. Sara Rodriguez; Megan Tanel, president of Association of Equipment Manufacturers; Joe Miller, vice president of sales and marketing of Wacker Neuson; and Jim Elliott, CFO of Wacker Neuson.
"It's a good thing to showcase the men and women who are building America, and as the slogan says, we are proud to celebrate ‘I Make America,'" said Reichetseder.
Each stop featured AEM's interactive Manufacturing Challenge, designed to test players' knowledge of the latest technology, innovation, processes and more related to American manufacturing. Also, giveaways, food and entertainment were provided.
Reichetseder also shared that Wacker Neuson is expanding its footprint in Wisconsin. He said the company plans to bring more manufacturing to the United States, including the production of 3- and 4-ton excavators. The company hopes to begin production at the end of next year.
"We're very proud to expand our manufacturing footprint in the U.S.," he said. "One of the major reasons why we are expanding is our growth in product areas, the majority of which are built in the U.S. We're not only selling what we build, but what we import from our sister companies in Europe. So, ‘Made in America' is expanding, which is a good thing." CEG