List Your Equipment For Free  /  Seller Login

ASV Celebrates 40th Anniversary

Wed June 21, 2023 - National Edition #14
ASV


ASV celebrated its 40th anniversary during an event featuring tours of the factory, food and refreshments and various family activities and giveaways.
ASV celebrated its 40th anniversary during an event featuring tours of the factory, food and refreshments and various family activities and giveaways.
ASV celebrated its 40th anniversary during an event featuring tours of the factory, food and refreshments and various family activities and giveaways. ASV’s 40th Anniversary celebration included a full lineup of legacy and new ASV models.

ASV, an industry-leading brand of all-purpose and all-season compact track loaders and skid steers, celebrates 40 years of innovative product design this year for its anniversary.

The pioneer in the compact track loader market celebrated the occasion with an open house event at its Grand Rapids, Minn., facility earlier in June. The event featured a full lineup of legacy and new ASV models, tours of the factory, food and refreshments and various family activities and giveaways.

"Talk to any of our longtime staff — and there are many — and you'll find that the same passion for the products exists now as it did on day one," said Tate Johnson, president of the Yanmar Compact Equipment North America, which encompasses the ASV brand.

"This anniversary and today's continually innovative ASV products are proof that the brand's entrepreneurial spirit lives on."

ASV's drive for innovation has been clear since its founding in 1983. Two forerunners in the early snowmobile industry started the business, developing a pick-up-sized rubber-tracked vehicle called the Track Truck as ASV's first product. The equipment was built for snowmobile trail grooming and was meant for traveling over adverse ground conditions. However, it didn't take long for the manufacturer to begin using its experience to develop the first Posi-Track rubber tracked compact track loader in 1990.

The Posi-Track loaders' undercarriages improved quickly, with innovations like a single-rail design, metal-face sealed wheels and internal drive-sprockets. The design provides exceptional traction on soft, wet, slippery, rough or hilly terrain, the company said.

The brand grew in size and reputation over the years, becoming known for one-of-a-kind compact equipment products built to handle all sorts of conditions and locations — from residential backyards to rugged forestry work.

For more information, visit www.asvi.com.

ASV's 40th Anniversary celebration included a full lineup of legacy and new ASV models.




Today's top stories

'Machinery Pete' Interviews Jack Lyon On RFD TV

Case Construction Equipment Supports Team Rubicon Hurricane Helene, Milton Relief

Caltrans' Fix50 Mobility Project Still on Schedule

John Deere Commemorates 75 Years of Dozer Innovation

H.A. DeHart & Son Celebrates 140 Years in Business

VIDEO: KEMROC Expands; Plans to Increase Nationwide Presence

VIDEO: Milton Rents Hosts Event at New Facility in Syracuse, N.Y.

In Mobile, Ala., Work Set to Begin On Submarine Plant, Airport Access Road


 







39.95234 \\ -75.16379 \\ Fort Washington \\ PA