Blanchard Machinery Holds Cat Next Generation Event in Simpsonville, S.C.

Mon July 16, 2018 - Southeast Edition #15
CEG

The team that ensured the demo events were flawless includes: (L-R): Erika Bordwell, Judy Shriner, Shannon Beardslee and Taylor Roland.

The Blanchard demonstration team shows the capabilities of the Cat sensors that create an “E-fence” and “E-ceiling,” which, after being set to the proper parameters, can prevent the bucket, boom or stick from hitting power lines, bridge walls or other nearby structures.

Jeremy Jetton (L) and Josh Jetton, both of Jetton’s Grading Inc. in Walhalla, S.C., said the new Cat 323 hydraulic excavator has the standard features and perfect size for their next machine purchase.

(L-R): Matt McDaniel of Blanchard Machinery; Chris, Jay and Jimmy Matthews, all of Matthews Construction Company in Rock Hill, S.C.; and Pete Hypio of Matthews Construction Company check in and get ready for the demo presentations.

(L-R): Stewart Johnson Jr. of Morgan Corp., in Spartanburg, S.C.; Ryan Grow, Mark Bailey and Scott Forrester of Blanchard Machinery; and Langdon Mitchell also of Morgan Corp. chat after one of the demo breakout sessions.

Blanchard Machinery’s Ron Hunter (R) welcomes customers Jimmy Morgan (L) and Philip Martin, both of Martin Brothers in Gray Court, S.C., to the demo event.

(L-R): Michael Houston, Rhett Houston and John Houston, the brothers who run Houston Grading & Hauling based in Greenville, S.C., were impressed with the newest Cat hydraulic excavator technology.

Blanchard Machinery’s Brian Hutchison (L) provides a personalized demo of the all-new Cat 323 hydraulic excavator to Chris Matthews (in cab) and Jay Matthews, both of Matthews Construction in Rock Hill, S.C.

Mike Sword (L) and Marshall Edmond, both of Sword’s Grading in Seneca, S.C., open up one of the new Cat excavators to see “what makes it tick.”

Blanchard Machinery's final June demo event for introducing Caterpillar's Next Generation hydraulic excavators was held in Simpsonville, S.C., on June 29.

As with the first two demos, professional operators provided a complete demonstration of the all-new Next Generation Cat 320GC, 320 and 323 hydraulic excavators, and Blanchard staff members provided informative break-out session demonstrations of various key aspects of the machines.

At the conclusion of the Simpsonville, S.C., demo event, Brad Fultz, Blanchard Machinery's vice president of marketing, sat down with Construction Equipment Guide for a brief interview. Fultz stated that from what he heard, the customers are saying these new machines are “game changers.”

He added that he also is hearing customers say that they know they should be doing more with technology and these new Cat excavators are a “good way to get in.” Because of the abundance of standard technology, the Next Generation hydraulic excavators put them in the game without extra, up-front investment and with the ability to add upgrades when they need them, according to Fultz.

Fultz also noted that machines are arriving now for sale and also are being loaded into the company's rental fleet. Blanchard Machinery has already seen sales from its previous demo events.

CEG

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