Construction Equipment Guide
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Tue April 03, 2007 - West Edition
Michael Smith, a city engineer from St. George, Utah, hit the jackpot at this year’s World of Concrete construction industry event in Las Vegas — and won a New Holland L175 SuperBoom skid steer loader. The L175 skid steer will be delivered to Smith by Rasmussen Equipment Company, the local New Holland dealer in Salt Lake City.
In honor of the 35th anniversary of the New Holland skid steer loader, New Holland offered the L175 SuperBoom skid steer loader — the newest addition to New Holland’s skid steer loader line — as the grand prize of its “One-Armed Bandit” promotion. CNH Capital, the financial services provider for New Holland equipment, co-sponsored the promotion, offering parts and service gift cards valued from $50 to $250 as prizes.
With more than 90,000 attendees at this year’s World of Concrete event, the New Holland booth enjoyed a steady stream of visitors trying their luck with the One-Armed Bandit.
“We are delighted to award this hard-working machine to Michael Smith, a city engineer with strong ties to his local community,” said Kirk Gillette, director of marketing for North America at New Holland. “We look forward to cultivating a lasting relationship with Mr. Smith and his family.”
Smith said he had been to at least 10 World of Concrete shows in the past, but had never won anything like this before. Upon learning that he’d won the New Holland L175 skid steer loader, Smith immediately called home to share the good news with family members. A resident of St. George, Utah — the second fastest growing metropolitan area in the United States, according to data from the U.S. Census Bureau in 2005 — Smith said he plans to use the new skid steer to help launch a new landscaping business.
Introduced at this year’s World of Concrete event, the new L175 skid steer loader continues New Holland’s tradition of producing skid steers with a high lift capacity to operating unit weight ratios. With a 2,000-lb. (907 kg) SAE-rated operating capacity, a bucket breakout force of 4,300 lbs. (1,950 kg) and an operating weight of 6,230 lbs. (2,825 kg), the L175 has a New Holland turbocharged engine rated at 60 gross hp (44.7 kW).
With rated operating capacities from 600 to 2,800 lbs. (272 to 1,270 kg), New Holland’s nine skid steer models work with a variety of landscaping, construction, demolition or farming applications.
For more information, visit: www.newholland.com.