Fabick Cat Welcomes Customers to Its 33rd Annual Season Opener

Tue April 25, 2023 - Midwest Edition #9
CEG

Spring signals the start of construction season in the Midwest. To celebrate, Fabick Cat hosted its 33rd annual Season Opener April 7 to 8 at its facility at 7860 Partridge Rd. in Eau Claire, Wis.

Approximately 750 people, including customers, employees and their families were on hand at the two-day event to learn about the newest machines, products and technology Fabick Cat has to offer.

Members of the Fabick family — Jeré Fabick, chairman, CEO and dealer principal; John Fabick IV, president; and Kelli Fabick, regional sales manager — were also in attendance to join in the celebration.

Equipment demonstrations, lunch and prizes were also part of the festivities, as Cat and company representatives were on hand to share information and answer customer questions about the machines and products.

"We love to see the turnout of customers, employees and families at our Annual Eau Claire Season Opener," said Kelli Fabick. "I look forward to this event every Spring — kicking off the new season and celebrating the continued opportunity we're given to support the success of our customers each year."

About Fabick Cat

For more than 100 years, Fabick Cat has employed and served the hard-working men and women that improve the quality of life in its community. From Cat machines that help maintain infrastructure and support farmers, to aerial lifts and emergency power generation, Fabick Cat supplies the essential products to help make progress possible. As the Caterpillar dealer for portions of Missouri, Illinois, the entire state of Wisconsin and the Upper Peninsula of Michigan, Fabick Cat operates 37 locations across the territory.

Members of the Fabick family's third, fourth and fifth generations are currently working together under the active leadership of Jeré Fabick, as chairman, CEO and dealer principal, along with John Fabick IV, president, and Kelli Fabick, regional sales manager.

For more information, visit FabickCat.com. CEG

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(L-R) are John Fabick IV, president of Fabick Cat; Brian Burns of Hoffman Construction; and Kelli Fabick, regional sales manager of Fabick Cat.
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(L-R): Nate Bleskacek and Douglas Johnson of A-1 Excavating received the details on this Cat 745 artic truck from Chris Kline of Fabick Cat.
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Mike Lurndal (L) of Fabick Cat showed this Cat 299D3XE tracked skid steer to Dennis Ruid of Ruid Excavating.
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(L-R) are Brian Ruid of BDR Machine LLC; Jerry Ruid of Jerry Ruid Excavating; and Andrew Beckman of Fabick Cat with this Cat 259D3 tracked skid steer.
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A large crowd enjoyed lunch during Fabick Cat’s Season Opener.
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(L-R): Amy and Mark Hoffman, senior vice president of product support of Hoffman Construction, talk with Jeré Fabick, chairman and CEO of Fabick Cat.
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Tricia Weaner and Trey Ralph of Cat Financial were on hand to talk with customers about financing for their purchases.
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Customers could see this Weiler H157 harvester with timber processing head up close.
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A Cat 745 articulated haul truck was available for the right buyer.
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The Cat D4 dozer was a popular piece of equipment during the Season Opener.
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Among the equipment for customers to see was this Cat 317GC excavator.
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Jake Riek (L), territory manager of Fabick Cat, and Jerry Dernger of Stonehammer of St. Croix Valley look at this Cat D3 dozer.
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This Cat 299D3 tracked skid steer with a Cat CV119 vibratory drum compactor was on display at the Fabick Cat Season Opener.
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(L-R): In front of this Cat 315 excavator are Mark Hanson, senior vice president of sales of Fabick Cat; Jared Storch of Taylor County Highway Department; Roger Petrick of Christ County Highway Department; Eric Stoller of Fabick Cat; and Cam Wilmington, industry representative of Caterpillar.
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On the tracks of this Cat D4 dozer is the Ricci family —Hailey, Sandy, Jake, Joe and Aiden.
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(L-R): Future Cat 313 excavator operator Titus Chastain showed off his skills to Ryan Kuhrt of Peterson Services; Hayden Chastain; and Chase Wunrow of Peterson Services.
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The MJG Excavating team looks over this Cat 310 excavator. (L-R) are Mike Gautsch, Bernie Gross and Paul Hemp.
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Looking over the specs of this Cat 259D3 compact track loader are Jackson Furchtenicht (L) and his father, Ryan, of Hansen Concrete.
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Dennis Rossow of the Town of York was interested in this Weiler H157 track harvester with a timber processing head.
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Bulldozin’ Inc.’s Adam Henkel (L) and Tim Shakleton had a look at this Cat 340 excavator.
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