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Foley CAT in Bensalem, Pa., held a successful One-Day Sales Event, attracting contractors from the region with special pricing on Caterpillar equipment and other brands. Executive VP Jeff Merle noted high customer turnout, with hopes of surpassing the previous year's sales.
Wed June 11, 2025 - Northeast Edition #13
Foley CAT held a One-Day Sale Event June 5, 2025, at its facility in Bensalem, Pa.
Contractors from around southeastern Pennsylvania, New Jersey and elsewhere attended to take advantage of deals on hundreds of pieces of Caterpillar equipment and other used brands.
"It's a great day to get our customers together — and good customers are coming out," said Jeff Merle, executive vice president of sales of Foley CAT. "We choose this day to put special pricing on the machines, and it's become somewhat of an annual event.
"Customers really look forward to it," he added. "And over the last few years, we've sold a lot of equipment during these events. Last year, we sold about $8 million worth of equipment, and we hope to do a similar amount this year." CEG
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