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Southeastern Equipment Holds Sales Training Sessions

Sixty employees from all 18 branches gathered to talk shop.

Mon November 25, 2013 - Midwest Edition
Construction Equipment Guide


Southeastern Equipment Company held two day long Kobelco Sales Training sessions at its Dublin, Ohio, branch on Oct. 15 and 16. The sessions were attended by 60 sales representatives from all 18 branches located in Ohio, Indiana, Kentucky and Michigan. With the recent re-launch of the brand, Southeastern Equipment Company felt the sessions would be extremely beneficial.

Kobelco Construction Machinery U.S.A. Product Development Manager George Lumpkins conducted the training sessions which consisted of classroom time and equipment walk-arounds and demonstrations with the assistance of District Business Manager, Terry Ober.

Given the dealership’s history with Kobelco products and embedded base of satisfied Kobelco owners, the dealership was enthusiastic about reconfirming its commitment to the line, according to Southeastern Equipment’s Jon Wickline.

Its team is confident that the recent changes will result in improved opportunities to support existing clients while introducing a new group of customers to the line. Wickline said they welcome the level of communication, access and support they’re receiving from Kobelco’s new management team, adding there’s little in the way of bureaucracy to work through in getting answers.

While there’s still a lot of commonality and continuity with its lineup of excavators post re-launch, there have already been some significant improvements, according to Lumpkins. New engines, pumps, and wire harnesses have been integrated into the machines as well as several design changes geared toward operator safety and equipment durability.

“Kobelco’s commitment to the U.S. and support of their dealer network in the market is reflected in their goal of conducting sales training sessions with all of their dealerships by year’s end and the fact that they’ve already doubled their parts inventory,” said Kobelco’s Terry Ober.

Southeastern Equipment Company is the authorized dealer of Kobelco in Ohio, Indiana, Kentucky and Michigan. Other manufacturer product lines carried by Southeastern Equipment include Case Construction, Bomag, Etnyre, Gradall, Kawasaki and Terex Trucks.




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