Jack Moser, president and CEO of McAllister Equipment Co., has opened a Volvo Rents franchise in Rockford, Ill.

The new Volvo Rents center, an independently owned and operated franchise, carries equipment for the construction, commercial and industrial markets, including Volvo compact excavators and wheel loaders and backhoe and skid-steer loaders.

McAllister Equipment, in operation since 1955, has long been a Volvo construction equipment dealer.

“We were attracted to Volvo Rents because we’ve known for years that Volvo stands for quality,” Moser said. “Developing a rental business was the next logical step in growing our company here in Rockford. Because we know Volvo’s products so well, it made perfect sense for us to expand our relationship with the brand.”

Eric Puebla serves as the store’s operations manager. The store employs a staff of seven. Moser expects to double the staff by the end of the year.

Volvo Rents has 80 equipment rental centers open in North America and 70 centers in Europe.

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