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Colorado Dealer Takes Next Big Growth Step With XCMG

Tue March 07, 2023 - West Edition #6
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Demetrius Wiegand, rental manager of MTC Equipment, is excited about the complete line of iron his company now offers from XCMG.  According to Wiegand, XCMG is one of the largest manufacturers of heavy equipment in the world.  The Hudson, Colo., distributorship offers excavators, loaders and compaction equipment and will soon add skid steers and aerial lifts.
(Photo courtesy of MTC Equipment.)
Demetrius Wiegand, rental manager of MTC Equipment, is excited about the complete line of iron his company now offers from XCMG. According to Wiegand, XCMG is one of the largest manufacturers of heavy equipment in the world. The Hudson, Colo., distributorship offers excavators, loaders and compaction equipment and will soon add skid steers and aerial lifts. (Photo courtesy of MTC Equipment.)
Demetrius Wiegand, rental manager of MTC Equipment, is excited about the complete line of iron his company now offers from XCMG.  According to Wiegand, XCMG is one of the largest manufacturers of heavy equipment in the world.  The Hudson, Colo., distributorship offers excavators, loaders and compaction equipment and will soon add skid steers and aerial lifts.
(Photo courtesy of MTC Equipment.) MTC’s reputation grew from its service department, where they are known for providing support for all brands of equipment.
(Photo courtesy of MTC Equipment.) Excavators from XCMG are visible from I-76 approximately 30 mi. north of Denver.  MTC Equipment officials said the full line of excavators and loaders are ready for immediate delivery.
(Photo courtesy of MTC Equipment.) MTC sells a wide range of attachments for compact and full size equipment including Fecon mulchers.
(Photo courtesy of MTC Equipment.) The company got its start selling used skid steers and still maintains a large inventory of compact equipment available for sale or rent.
(Photo courtesy of MTC Equipment.) It’s a family a “Fehr” at MTC Equipment with Matt Fehr (R), president; nephew Noah Fehr (L); and son, Kyle. All are active in the business as is Matt’s other son, Loren (not pictured).
(Photo courtesy of MTC Equipment.)

A Colorado equipment distributor is staking its future on a select line of heavy equipment as it expands in the Centennial State.

Through a calculated decision, MTC Equipment believes XCMG iron will soon be a major player, not only for contractors in Colorado, but across the country.

Founded in 2020 as a used equipment dealer in a two-bay garage, MTC now occupies 17,000 sq. ft. on eight acres just off I-76 in Hudson, approximately 30 mi. northeast of Denver. From the onset, founders Matt Fehr, and son, Loren Fehr, focused on compact equipment, with skid steers representing 90 percent of all sales and rentals.

The men saw potential in what they described as "an underdeveloped market in terms of customer service," and soon put together an ownership group that could handle the growth they envisioned for the fledgling company.

Matt and Loren were joined by Noah Fehr, a cousin, along with Demetrius Wiegand, to form the ownership group.

Demand for used equipment was strong, as was the product support the young company offered customers. Almost immediately, the team began eyeing larger quarters.

Looking for Right Mix

With management in place, the company set its sights on the Hudson property and an equipment partner that offered a full line — skid steers to excavators — and in sizes ranging from compact to full-size machines.

Within months, the group had moved to the new larger facilities and began exploring equipment lines.

"We were looking for a line that had the right product mix that was readily available along with a strong warranty program and the right support in terms of parts when needed," said Wiegand. "XCMG met all of our criteria.

"We spoke to other OEMs and eventually decided to bring in three XCMG machines and do our own testing against the leading brands," Wiegand added. "The results were very favorable toward XCMG."

After putting the units out for rent, the group was even more convinced that XCMG was the right partner.

"We had a machine out on rent and a piece of curved glass broke while on a job," Wiegand said. "With something like glass, we weren't sure how quickly it could be replaced but were happy when it arrived two days later."

Parts warehouses for XCMG are located in Las Vegas and Houston with another facility set to open in Georgia.

XCMG is the third largest construction equipment manufacturer in the world, according to Wiegand, behind just Caterpillar and Komatsu.

Loren Fehr said it was the complete range of machines offered by XCMG that really pushed him in their direction.

"With excavators ranging from minis to the 490, which is a 110,000-pound machine, and loaders from two-and-a-half-yard capacity all the way to five yards, we have what the market wants," Fehr added, noting that skid steers would be available in the very near future.

All XCMG machines are powered by either Kubota or Cummins, according to Wiegand. Compaction equipment, graders and scissor lifts also are available from XCMG and will be carried by MTC.

"We're very confident in the product," Wiegand said. "The performance is great. The durability is great. Frankly, we want to compete with Deere and CAT, and we think we can."

Big Plans in Big State

Part of the attraction of being located in an unincorporated area of Hudson was the lack of a local sales tax. Wiegand pointed out that customers can save as much as $10,000 in taxes on an excavator purchase when compared with neighboring counties.

Still, there is an aggressive expansion plan already in the works that will take MTC to all major population centers in Colorado.

With 23 employees in Hudson, nine of which are technicians, the foundation has been laid on the north side of the Denver Metro area.

Plans are to open branches in Grand Junction, Fort Collins, Colorado Springs and in Denver proper.

The company also sells Fecon attachments, FirstGreen and Baumalight machines, along with other attachment lines and Stihl landscaping equipment.

XCMG, though, will be the engine that powers MTC's growth, Wiegand believes.

"We're very comfortable with XCMG being our identity," he said. "MTC is XCMG and soon the entire state will know that."

About MTC Equipment

MTC Equipment is a family-owned and -operated business that specializes in heavy equipment sales and service along with quality equipment attachments. The company is committed to honesty, transparency and a "deal done right the first time around." In addition to the XCMG equipment line, MTC represents Fecon, Baumalight, FirstGreen, Furukawa Rock Drill (FRD), Worksaver, Virnig and Stihl and is located at 21323 I-76 Frontage Road in Hudson, Colo.

For more information, visit www.mtcequipment.net.

About XCMG

Founded in 1943, XCMG is the third largest construction machinery company in the world. It is ranked 65th in the list of China's Top 500 Companies, 44th in the list of China's Top 100 Manufacturing Enterprises, and second in the list of China's Top 100 Machinery Manufacturers. XCMG is dedicated to its core value of "Taking Great Responsibilities, Acting With Great Morals, and Making Great Achievements" and its corporate spirit of being "Rigorous, Practical, Progressive and Creative" to keep moving toward its ultimate goal of becoming a leading world-class enterprise capable of creating real value, according to the manufacturer.




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