Alta - Tue September 25, 2018
Alta Equipment Company Heads to Global Finals of Volvo Construction Equipment Masters Competition
Alta Equipment Company is sending three service technicians to the global finals of the Volvo Construction Equipment (CE) Masters Competition, designed to honor the top technicians at Volvo CE dealers around the world. Two Alta teams tied for second place in the regional finals, beating out other teams from throughout North America....
Terramac - Wed September 05, 2018
Terramac Appoints Alta Equipment as Authorized Dealer in Midwest
Terramac, a manufacturer of rubber track crawler carriers, expands its representation in the North American market to include Alta Equipment as part of its dealer network. Alta Equipment will represent the versatile Terramac product line in Michigan and northern Illinois....
Alta - Wed July 25, 2018
Alta Equipment Joins Gordie Howe Bridge Groundbreaking
Alta Equipment Company joined with local, state, national and international officials and business representatives on July 17, to officially break ground on the new Gordie Howe International Bridge at an invite-only ceremony in Detroit....
Mon May 14, 2018
Changes in Volvo CE Dealer Network Reflect Company's Strategy
Volvo Construction Equipment's (Volvo CE) North American dealer network has seen a number of changes over the last year. Dealerships have changed hands, territories have expanded and new players have emerged on the scene to sell the company's premium equipment and offer its services....
Mon March 26, 2018
Leading SDLG Dealer Expands Midwestern Footprint
Alta Equipment Company (Alta) will now offer SDLG wheel loaders, parts and service to customers in central and northern Illinois. The Livonia, Michigan-based dealer is actively operating out of two Illinois locations and has plans to open more branches in the near future....
Tue September 05, 2017
Volvo CE Names Alta Equipment Company New Dealer
Volvo Construction Equipment (Volvo CE) recently appointed Alta Equipment Company as its authorized dealer in central and northern Illinois. Alta Equipment Company will start providing Volvo CE parts and services immediately....
Fri July 15, 2016
Alta Equipment Company Hosts Three-City Series of Event
Alta Equipment Company recently held a one-week, three-city series of customer appreciation events wrapping up with a grand opening event at the dealership's new Detroit, Mich., location. The events kicked off with a customer appreciation event held at its Traverse City, Mich., facility on June 13 followed by an event at the dealership's Grand Rapids location on June 15 and culminated with its Detroit facility grand opening on June 17....
Tue June 14, 2016
Volvo Construction Equipment Golden Hauler Tour Comes to Alta Equipment Company's New Detroit Facility
Alta Equipment Company will be hosting a grand opening of its new Detroit facility on Friday, June 17. A ribbon cutting ceremony will take place with Detroit Mayor Mike Duggan, city council members and local political figures in attendance....
Fri April 22, 2016
Gehl Presents Top Dealer Award to Alta Equipment
Gehl presented Darrin Greenawalt and Tom Champney of Alta Equipment Company in Wixom, Mich., with the 2015 Gehl Top Dealer Award. This prestigious award is based on the overall sales performance for North American Gehl Dealers in 2015....
Giles Lambertson - Fri February 19, 2016
Alta Equipment Offers ‘Latest, Greatest' Tier IV Generators
The “latest and greatest” Tier IV Final generator units are now offered by Alta Equipment Company, as the Wixom, Mich., company continues to establish itself as a premier Midwestern equipment dealer....
